Designed and headquartered in New York, AYR stands for All Year Round – a smart women’s brand that delivers slow fashion, fast. AYR launched in 2014 believing in high quality, low maintenance clothing for everyday life. Originally incubated by Bonobos, AYR spun out in 2016 and formed AYR, Inc. Best known for their cult-like following in denim and specialty outerwear, AYR offers full category assortment. Named “a gift from the denim gods,” by Vogue magazine, AYR delivers season-less basics and elevated essentials via their flagship, ayr.com, as well as their retail location in NYC. AYR has stores in New York City, LA and the Hamptons and is also carried by Shopbop and StitchFix.